At least they "create experiences" theoretically, under the best possible circumstances. I think the issue is that most of us e-learning designers are still trying to convince our clients to have us build experiences rather than lockstep page turners...
As a result, he says, for today's e-learning designers to do their jobs well, we need to:
- revel in complexity and uncertainty
- grow their theoretical knowledge daily
- walk the (digital) walk
- thrive on new ideas
I'm trying, man. I'm trying.