In this week's Learning Circuits post, I explore the vast terrain of the elearning market. Pretend we're having coffee together while you read it, and then let me know your thoughts.
It's a big, wide world out there!
Blogging since 2006 on learning technologies, custom elearning, instructional design and more from Kineo's Senior Solution Consultant.
In this week's Learning Circuits post, I explore the vast terrain of the elearning market.
If you know me, you know I'm a bit of an extrovert and I crave social interaction. These are my live blogged notes from an eLearning Guild/Citrix presentation with Nancy Duarte, author of Resonate and Silde:ology.
The story: a likeable hero, she encounters roadblocks, she emerges transformed (the perfect three part story structure)
Organizations need to keep creating ideas to continue to reinvent themselves. The lifecycle of an org (start, grow, mature, decline)…so we need to reinvent ourselves all the time. And that’s what good presentations can do. They can spawn ideas to reinvent…
good stories make our hearts race. But there’s often a gap from storytelling to presenter…and the presenters just fall…flat.
Powerpoint so often used to present reports.
But when you have a high stakes opportunity to persuade, you need to use story.
How do you incorporate story?
Every great presentation should have a beginning, middle and end. But there needs to be a turning point between those acts.
The audience is the hero of the story. They have all the power in the room. They’ll determine your fate. The presenter is the mentor. They help the hero get unstuck, or they leave a magical tool. When someone leaves your presentation – you should be giving them something of value.
Joseph Campbell came up with an 18 part story structure: ordinary world, a call to adventure, refusal of the call, meeting with the mentor, crossing the threshold (as you persuade them…)
The shape of great speeches:
What is – what could be – and you call out the gap…
It’s like sailing – as you sail against the wind, you need to capture resistance. Think about your audience, what will they throw back at you. What will be there resistance? Plant that resistance into your presentation. Your audience will get to your point of view quicker, if you plant that resistance into your talk.
Your ending should paint the picture of what the future is going to look like. A picture of your hope.
She goes on to analyze Steve Job’s speech unveiling the iPhone.
A STAR moment “something they’ll always remember”
The stakes are higher for making better presentations! TED and Twitter…people will trash your presentation if it’s not up to par.
If you have an idea, a dream, a way to move your company forward, you need to latch onto that and share it and change the world.
Questions from the crowd:
If you’re doing product training – let’s hope you have a good product!
Nancy encourages everyone to find their passion…people won’t invest in their communication skills unless they’re passionate about what they’re communicating about…
If you’ve got to complete something in three days, odds are that the stakes aren’t that high. Instead it’s “grind this out for the planning meeting.” Categorize the importance of things and fight for the ones that are really important. When it’s really hard stakes, then fight hard for the time. And then knock it out of the park.
When you’re doing a webinar – stand up, move around, use your hands. Post pictures of people in your space to help you remember that there are people on the other side of the technology!
Make sure it’s bite size chunks of content. You need to be more interesting than their email.
Be a consumer of great communications. Watch TED talks…and then PRACTICE your skills.
For training programs where the SME wants to include everything and the kitchen sink – remind them that this isn’t a report, that we need to focus on the story.
www.duarte.com for more!
A few weeks ago, after an Easter candy sugar fueled meltdown, my six year old daughter learned how to ride a bike without training wheels. In about 20 minutes.
Here’s how it went down:
“Hey, let’s take off those training wheels and see what happens…”
“Really, mom? OK…”
I held onto the back of her back a couple of times and then just let go. She was off. A few weeks later, she’s zipping up and down our street like an old pro, a face full of wild exuberance. It’s good to be a kid.
Some thoughts from her experience:
What have you learned lately? And how did you learn it? How is her experience different from yours?
"The following team members typically are involved with a project for the gamification of learning and instruction. Not all of these individuals will be involved every time. It depends on the size and scope of the project. However, a project manager, instructional game designer, artist, at least one subject-matter expert, and a programmer or two are almost always involved."(Karl then goes on to talk about the need for animators, music/sound technician, and other specialized roles.)
"Too often the learning profession embraces a new concept as the answer to all learning problems and overhypes the concept to the point of backlash. It is important to approach the gamification of content and learning carefully and methodically. If gamification is seen as a panacea and applied to every single learning event, it will quickly become trivialized and non-impactful. Stay focused on using gamification for the right learning outcomes."(Which is to say, don't be part of the problem. Instead, go out and read Karl’s book and find out why gamification isn’t just badges and points, but much, much more….)