According to an article today in Times Online (Nintendo's women gamers could transform market) , Japanese women gamers have overtaken men to become the biggest users of the Wii and DS."If the change repeats itself around the globe, said analysts, it could force a complete change of business model for many of the world’s largest games makers."I don't doubt that women's use of the Wii will be on the rise, especially with games like Wii Fit on the way (although, I wonder if that's really a "game"?)
"Wii Fit, which uses an innovative floor-based sensor to register body movement, takes players through a daily regimen of yoga, balancing exercises and other fat-fighting activities."So maybe the Guild Master Ceiling will get replaced with a Wii Ceiling?
Check out the full story: Nintendo's women gamers could transform market at Times Online.
Photocredit: "Eva" by milopeng from Flickr.
1 comment:
Cammy,
I think as new interfaces are developed, more and more games will be accessible to a broader and broader audience, young, old, male/female. Perhaps in the past the differnce was not really playing the games...being a gamer...but maybe it was comfort with complex controller vs not being comfotable, when controllers are inuitive like the Wii that could be the key to opening up games.
Karl
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